Choose your starting point
Start free. Upgrade when ready.
Choose how much support you want: start free, follow a self-guided program, or work directly with Ken through coaching.
Featured programInteractive · App-connected
Best first paths
★ BPF FlagshipThe Perpetual Trainer
The Performance Edition is BPF's flagship training system: a 240-page operating manual connected to the free BPF App for workouts, recovery, continuity and accountability.
Strength · muscle · conditioning · power
Interactive PDF + Perpetual Trainer companion
Paperback and Kindle submitted to Amazon
$39.99 interactive edition
Featured ProgramGLP-1 Muscle-First Protocol
For Ozempic, Wegovy, Mounjaro, and Zepbound users: lose the fat, keep the muscle. 40-page interactive PDF wired into the BPF Workout Player and Macro Player.
Protein-first nutrition protocol
7 player-ready workouts, 2 templates
12-week framework, lifetime access
$97 one-time
App-linked · 28 days28-Day Fat Loss Jumpstart
Best if you want a clear first program: 28 charted days, guided workouts, nutrition structure, and app-linked training support.
28 charted training days
Workout Player support
Nutrition + recovery structure
$29 one-time
Self-guidedPDF Programs
Best for buyers who want a clear written structure with visible program covers and a Workout Player bonus.
Structured programs by goal
Program covers for easier selection
One-time purchase path
Coaching and session offers
Most popularBPF Coaching Hub
Private app-based coaching with assigned workouts, nutrition guidance, check-ins, coach feedback, and plan updates.
Assigned workouts in the player
Nutrition guidance and review
Best for direct support
$199 / month
StarterStarter Coaching
Intro Coaching Hub support for assigned workouts, basic meal guidance, and weekly review.
Lower entry point
Structured support
Weekly review
$149 / month
VIPVIP Coaching
Priority feedback, deeper meal adjustments, and more direct support from Ken.
Priority support
Deeper review
High-touch coaching
$299 / month
Live60-Min Virtual Session
Full 1-on-1 virtual coaching session with more time for a complete action plan.
Full live coaching session
Longer review and planning
One-time booking
$99 one-time
Need a recommendation?
Most people should start with the free app.
Use the free tools first. When you want more structure, move into PDF programs. When you want direct support, apply for Coaching Hub.
Choose Your Next Step
Start with the free app, buy a structured PDF program when you want a complete plan, or apply for Coaching Hub when you want Ken to review your progress and adjust the plan.
No credit card for free appBuilt for adults 40+Coaching only when you want Ken involved
